The New Wave

Creative Direction

https://patta.co/blogs/news/what-went-down-patta-x-nike-the-new-wave-party
Patta, Nike and Play Piem brought the heat to London for The New Wave. A celebration of heritage, community and the iconic Air Max 90, reimagined through Patta’s lens.

The vibe was real, the music hit hard and the energy never dropped from start to finish.